Chevrolet
The year was 1911, when the first Chevrolet Motor Company was formed in Detroit by three men mainly Louis Chevrolet, William Little and William Durant's son in law Edwin Cambell. Louis Chevrolet was a race driver and really passionate about racing and cars.
The Chevrolet Company has always known for its top of line engines that its cars are fitted with. It was the first company to go and introduce the V6 engine and later on the V8 engine in its small cars.
The Chevrolet cars are also known as Chevies or Chevy and is a brand to reckon with. It continues to be manufactured by General Motors Limited and is one of the top running cars in the world.
It had its first competition in the Ford car that was manufactured by Henry Ford way back in the 1920s. Since then the Chevrolet has had no looking back at all and has been gaining mainstream mileage amongst its loyal brand of customers.
The Chevrolet is the highest selling brand from the garage of General Motors Limited.
The American market of Chevrolet offers that buyer a multiple choices right from the most compact cars to even commercial trucks.
Chevrolet has been facing fierce competition from companies like Toyota and Honda and therefore has gone about to bring about a change in its company and the cars manufactured. It has focused on more fuel efficient cars and therefore has had the Monte Carlo discontinued and was launched in a new avatar called Camaro which is a coupe.
The new models that have come out from the garages of Chevrolet for the year 2011 are the Spark, Volt, Caprice Polce Interceptor and Volt MPV5.
In the most popular models from Chevrolet are the Aveo, Malibu, Cruze, Corvette and Impala. Their SUVs are extremely famous such as the Tahoe and Suburban. They also have equally popular vans, trucks and crossovers.
The way Chevrolet markets its cars is through several slogans and taglines that go on to reach out to the audience's heart and captures their imagination and want to buy this so very wonderful fleet of cars.
The impressive number of cars that you can choose from this specific maker is going to make you all the more impressed. The Chevrolet Beat in the small and compact range of cars has several people falling for its charms. It can be bought in three different variants. If you are searching for a mid range car with the right pricing then you are more than likely to find it at Chevrolet.
You will love the logo that comes along with the coveted brand. The way the logo is of the bowtie was actually on a wall paper in the Paris hotel room that Durant stayed at and he was so impressed by it that he decided to make the Chevrolet logo out of it. And, the rest is history as people would say.
Chevrolet cars have been associated with great luxury at affordable costs.